Ford - Rear View
Ford has gone all out to test their new car technology in some pretty amazing ways.
Ford has gone all out to test their new car technology in some pretty amazing ways.
Ford’s really pushing its teched-up cars with all sorts of fancy features like those in the new Fiesta, in two new spots for the auto giant. In ‘Stair Fall’ and ‘Rear View’, we respectively see a man throwing himself down a large set of stairs safe in knowledge that his Ford vehicle will call the emergency services for him, and a couple race against each other in blacked out cars through a shipping dock – backwards, using only the rear view camera!
The new TVC’s were posted at Rushes, with grade by Denny Cooper and finishing work by Richie White, Jonny Hicks and Paul Hannaford.
Ford’s really pushing its teched-up cars with all sorts of fancy features like those in the new Fiesta, in two new spots for the auto giant. In ‘Stair Fall’ and ‘Rear View’, we respectively see a man throwing himself down a large set of stairs safe in knowledge that his Ford vehicle will call the emergency services for him, and a couple race against each other in blacked out cars through a shipping dock – backwards, using only the rear view camera!
The new TVC’s were posted at Rushes, with grade by Denny Cooper and finishing work by Richie White, Jonny Hicks and Paul Hannaford.
Product: Ford Fiesta
Production Title: ‘Rear View ’ & ‘Stair Fall’
Agency: Blue Hive
Agency Producer: Susie Innes
Exec Creative Director: Karin Onsager-Birch
Creative Director: Serge Pennings & Steve Clarke
Creative: Jesper Varlen & John Kelley
Production Company: RSA
Director: James Bryce
Producer: Caspar Delaney
Post Production: Rushes
Producer: Emma Watterson
Colourist: Denny Cooper
VFX: Richie White, Jonny Hicks, Paul Hannaford
MGFX: Barry Corcoran
