Equipment - New York
Get a look behind the scenes at Equipment's Spring 2014 ad campaign.
Get a look behind the scenes at Equipment's Spring 2014 ad campaign, starring siblings Alison and Matthew Mosshart.
Alasdair McLellan photographed and shot the web film for fashion brand Equipment’s latest campaign. Alasdair shot on super 16mm film and hand held camera to give the film a street ‘feel’ and worked with editor Ben Unwin to create a dynamic edit with offset overlays. Rushes Denny Cooper graded and Glenn Cone undertook clean up and online.
Music: "Heart is a Beating Drum" by The Kills
Alasdair McLellan photographed and shot the web film for fashion brand Equipment’s latest campaign. Alasdair shot on super 16mm film and hand held camera to give the film a street ‘feel’ and worked with editor Ben Unwin to create a dynamic edit with offset overlays. Rushes Denny Cooper graded and Glenn Cone undertook clean up and online.
Music: "Heart is a Beating Drum" by The Kills
Product: Equipment
Production Title: New York
Production Company: Art Partner
Director: Alasdair McLellan
Producer: Tonia Arapovic
Editor: Ben Unwin
DoP: Alasdair McLellan
Post Production: Rushes
Producer: Carl Grinter
Colourist: Denny Cooper
VFX: Glenn Cone
