Head & Shoulders World Cup

Joe Hart is Head & Shoulders above the rest. As the counter to the World Cup counts down ever closer England expects and England’s goal keeper Joe Hart prepares with Head & Shoulders to make it count.

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As the counter to the World Cup counts down ever closer England expects and England’s goal keeper Joe Hart prepares with Head & Shoulders to make it count.

Head & Shoulders has always been associated with ‘confidence’ but for this World Cup campaign overconfidence didn’t seem right. Bearing in mind the almost inevitable fact that England will end up in a penalty shootout this summer, we look at how Joe will need confidence to deal with that high-pressure situation.

Ready for anything, even penalties!

“You’re not flakey, you’re not flakey, you’re not flakey anyyyy-more!”

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Producer:  Laszlo Bederna
Creative Director: Jo Wallace
Creative:  The Beauty Hub
Art Direction:  The Beauty Hub
 
Director:  Adam Mufti
Producer:  Swifty Hanrahan

Production Company:  Hanrahan
Colourist:  Simone Grattarola @ Rushes

 
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